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Appointing effective Sales Agents is the key to accelerating your company’s sales. Sounds obvious yet even if you agree with this, we all know from experience that finding and attracting high performance Sales Agents is anything but easy. Getting this right is a combination of both art and science, and requires a real commitment to excellence. |
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Many companies employ the services of Agents, because they are self employed they can be more motivated and they are less of a commitment to the company they will often be more creative than salaried sales representatives and have a greater experience to draw on. If you reward them a fair commission for the job and pay them on time they will be satisfied. We are not a recruiting Agency and will not therefore be paid 10% of the yearly income or a large fee for everyone recruited; also a recruiting agency usually accepts CVs from almost anyone, the checking procedure is generally very basic or non-existent, and is left to the employer to check them. We know most recruitment agencies do a good job with PAYE jobs, but recruiting self employed Agents is quite different. Westminster Lloyd goes about finding Agents in a very different way: we track them down through Directories, Trade Information and Exhibitions; we also use some trade press and general advertising and then we do the most important thing – our secret weapon – we talk to them, it doesn’t sound high tech, its not, but it’s the best method of communication and it’s what’s needed in this case. We can introduce you to some of the best Agents available; of course, you will have take over to sign them up but you will be talking to an interested audience who will be listening. We will send you details of interested Agents who have been carefully vetted and selected as being successful and motivated. |
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A recent survey showed that 53% of all sales recruiting efforts are not successful. That means if your company does an average job in sales recruiting, you have a 50/50 chance of making a mistake. And nowhere is it more costly than in sales. Given the learning curve and sales cycle for a new recruit, it can easily take 6–12 months before you realize the person you hired is incapable or unwilling to sell for your company. The costs can be substantial: in expense, lost sales and margin, and as much as 1–2 years of lost momentum and market share to your competition. With so much at stake for your company, are you willing to accept these outcomes? |
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What if the Sales Agents don’t make sales? The Agents are guaranteed. If you are not satisfied with a Sales Agent we will replace them with a free Agent with a no quibble written guarantee. We deliver the
Sales Agents, If you’re a business that sells to other businesses, Westminster Lloyd will help you grow, by providing you with a guaranteed number of superb Sales Agents’ details who are motivated and interested. We use a tried and tested, simple five-step process: |
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| It’s all about you This is where we find out all about you, your business, your products and services and – most importantly – your potential customers. At this stage, we will agree what you need us to deliver. |
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| Step 2: | Researching and spotting your potentials Our highly experienced recruiting staff will do the research needed to pinpoint Professional Sales Agents and then sift through the data to highlight those Sales Agents most likely to fit into your business. Typically, this involves trawling through directories, trade publications, exhibition catalogues and business information suppliers. We never use juniors for this work, because experience shows only a skilled Recruiter can correctly identify your potentials. |
| Step 3: | Cold calling for you We will undertake all the cold calling, contacting Sales Agents identified by our own research and/or occasionally using ‘names’ from your own records. This is undertaken by a highly experienced Recruiter, who – depending on your brief – will either be calling representing your company/brand, or ‘anonymously’ with the promise to reveal the company name if they are successful. |
| Step 4: | Delivering the Agents This is where you get to enjoy the fruits of our hard work, when you receive a priority email from us with high quality agents. |
| Step 5: | Review, refine and repeat We will routinely report feedback to you and discuss how your Agents’ generation is progressing, before going back and repeating the process from Step 2. This vital review ensures we can refine what we’re doing and continue to deliver high quality information on Sales Agents to you. |
| What could our five-step process do for 0800 849 3030 |
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Westminster Lloyd will commence work on your requirements as soon as we receive your order; most orders are delivered within two weeks depending on the quantity. |
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Westminster Lloyd has the resources to supply Agents for small or large organisations. |
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Far less than you might think, it’s one of the most cost effective avenues – more economical than other marketing activities. It’s a modest price to pay for potentially huge returns; don’t forget, just one good Agent can make a huge difference to your bottom line. |
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Simply e-mail us at sales@westminsterlloyd.com or call 0800 849 3030 and leave everything to us. After that – watch your business grow. SALES AGENTS: a truly cost-effective route to better marketing. We will put you in touch with Sales Agents interested in your product and the space to use your internal resources more profitably. For more on SALES AGENTS, call us now on 0800 849 3030. |
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The Westminster Lloyd team is dedicated to helping businesses grow. If you’d like to explore the benefits of professional Sales Agents it could make your sales revenue and profits soar, call us now on: 0800 849 3030 Westminster Lloyd Limited ESTABLISHED 1920 Grosvenor House (First
Floor) Email: sales@westminsterlloyd.com Registered in England No 00168632. |
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